Finding Your Business Rhythm in 2024 You may not know this about me, but I LOVE music, hence my first career as a nightclub DJ.
Size isn’t the sole determinant of success, particularly in the dynamic world of tech startups. Small sales teams can achieve significant impact when armed with
People are natural divas, especially your target market. They want to feel seen, cared for, and listened to – if you want them to engage with your brand. If you currently think “My target market is basically everyone. My product is made for everyone and I don’t want to exclude anyone.” You better catch yourself before it is too late.
The tech sector is fueled by innovation and disruptive thinkers – but they are not spared from getting caught in the latest fad.
Welcome to the future, where artificial intelligence (AI) is not just a sci-fi fantasy, but a game-changing reality across various sectors.
Personalised sales and marketing is not just a trend – it’s a long-term strategy that pays. In the world of sales and marketing, personalisation is the golden ticket, and you’ve got it right in your pocket.
What’s your score? Never before has there been a more definitive way to determine your sales and marketing score…
In today’s competitive business environment, it’s more important than ever for technology companies to focus on the customers that matter most.
A sales script can be categorised as writing down and refining the process of making a sales call to prospective customers. They take different forms…
Physics is like sex. Sure, it may give some practical results, but that’s not why we do it,’ said theoretical physicist Richard Feynman.
Imagine if your doctor, just by looking at you, started to rattle off a list of really great drugs, the benefits you’ll get from taking them and in what quantities…
You would run a mile.
One Of The Great Challenges That Exists In The Software And Technology Space Is Market Perception. A Lot Of Companies Are Continually Making Better, Faster, Cheaper, More Efficient, Highly Productive Products And Selling Them As Such…
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