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Marketing

Beat it!

Finding Your Business Rhythm in 2024 You may not know this about me, but I LOVE music, hence my first career as a nightclub DJ.

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Marketing

Treat them like a diva…

People are natural divas, especially your target market. They want to feel seen, cared for, and listened to – if you want them to engage with your brand. If you currently think “My target market is basically everyone. My product is made for everyone and I don’t want to exclude anyone.” You better catch yourself before it is too late.

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