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BLOG EMAIL DATABASE
Marketing

How to build and nurture the perfect email database.

Since its inception, email marketing continues to be one of the most effective ways to reach your customers. And of course, get them buying from you. But how much effort are you putting into building and cultivating the ideal email database for your products or offerings?

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Dial up the trust
Marketing

Dial up the Trust with Case Studies

Year after year studies show that 90% of people trust what your customers say about you, and according to research Case Studies are one of the most powerful forms of content. They take testimonials to another level.

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CHARLES VS OZZY WS copy 768x432 - Understanding Customer Profiles
Selling

Understanding Customer Profiles

Not all customer profiles tell the same story as our graphic clearly demonstrates. On paper Prince Charles and Ozzy Osbourne read the same. But selling to them will clearly be very different.

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content marketing companies
Business

3 Dumb Ways to Lose B2B Prospects

We see these mistakes everyday. You can come up with the smartest headlines and subheads. you can craft terrific content and polish it with the skills of a master wordsmith. You can target the distribution of your content with exquisite specificity…

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